Program
FOOT ANATOMY
Basic knowledge: foot types.
Analysis using mechanical and digital tools.
RUNNING SHOES
Breakdown of the different components of a running shoe.
Analysis of trail and running shoe types.
EXISTING COMFORT SOLUTIONS
Insoles, socks, protective gear, accessories: their uses and benefits.
Choosing socks and materials based on the activity.
Foot care: a key factor in comfort.
HANDS-ON WORKSHOPS
Foot analysis.
Using and cutting pre-molded insoles.
Lacing techniques.
INTRODUCTION TO MOTOR PREFERENCES
Using the observation checklist in-store.
Focus on two main profile types.
PROBLEMS / SOLUTIONS
Learning Objectives
- Understand the different types of feet, their main problems/conditions, and some solutions, with a focus on comfort
- Measure the foot and assess the shoe fit, always with a focus on comfort
- Know how to advise customers on foot care before, during, and after a run
- Understand the role and benefits of comfort solutions
- Understand shoe construction and the different shoe volumes
- Understand the steps involved in selling shoes, meet customer needs, and propose appropriate solutions
- Understand the impact of different runner profiles on the solutions to be provided and begin to apply this knowledge
Prerequisites
- Offer a selection of pre-formed insoles in-store
- Be equipped with a measurement tool (mechanical or digital)
